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Competitor analysis: legal and prohibited methods

Competitors and competition… Perhaps these concepts, and with them the very existence of this phenomenon ⎯ competition ⎯ reflect the main and universal law (or condition) of origin, survival and […]

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How to attract and retain a client

“Good morning, you are unheard of! Yesterday a billionaire died in America. By chance you were chosen as his sole heir. Congratulations, you are now the owner of 400 billion […]

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How to increase the flow of customers? AIDA – a proven method!

Sales are down? No steady flow of orders? Clients are not crowding the sales floor, corridors or computers of sales managers? Does the company feel a certain atmosphere of pessimism […]

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Why Businesses Need to Go Online

First a bit of statistics: “In the first two months of 2021, the domestic e-commerce market has grown by 44% (to 430 billion rubles) over the same period last year. […]

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SWOT analysis: how to determine the strengths and weaknesses of business

Of course, entrepreneurs and businessmen ⎯ are a special breed of people who know what they want in life and know how to achieve it, showing determination, resourcefulness, persistence, and […]

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